JAMESTOWN, N.D. (Vision Zero) – Law enforcement agencies across North Dakota will have increased patrols throughout the month of March as part of the Drive Sober or Get Pulled Over enforcement campaign. The effort is focused on removing impaired drivers from the road and preventing alcohol and drug-related crashes.

During the enforcement period, officers will be watching for drivers impaired by alcohol, drugs or a combination of both. The increased law enforcement presence also serves as a visible deterrent, reminding motorists that impaired driving will not be tolerated.

“This enforcement period supports Vision Zero’s goal of eliminating traffic deaths and serious injuries,” Jamestown Police Department Major Justin Blinsky said. “By removing impaired drivers from the road, we’re taking direct action to prevent tragedies and save lives.”

In support of the enforcement effort, the campaign will also debut new creative messaging that highlights the gap between perception and reality when it comes to impaired driving. The messaging emphasizes how alcohol and drugs slow reaction time and distort perception, dramatically increasing the risk of a crash.

Motorists are urged to plan a sober ride if they will be impaired by alcohol or drugs. Options include designating a sober driver, arranging a ride with a friend or family member, using a ride service or utilizing ND Sober Ride over the St. Patrick’s Day holiday.

Drive Sober or Get Pulled Over is part of North Dakota’s Vision Zero strategy to eliminate traffic deaths and serious injuries statewide.

To honor the lives lost in vehicle crashes, visit the North Dakota Crash Memorial Wall.